Ask The Attorney






Internet

Jeffrey H. Blum


Jeffrey H. Blum

Davis Wright Tremaine, LLP

Los Angeles, CA

213 / 633-6830

[email protected] dwt.com

dwt.com



Question What are the rules governing advertisements on the Internet?

Question Internet advertisements are governed, in part, by the Federal Trade Commission Act which forbids "unfair or deceptive acts or practices" in advertising. Like other media forms, an Internet ad must be fair and truthful, and must disclose material facts regarding a consumer transaction in a clear and conspicuous manner. Disclosures should always be made before an online purchase. Consumer information collected through Internet ads must be consistent with posted privacy policies and industry practices.







Search  by:



Back



Home Page











Search by Topic

Search by Law Firm

Search by Attorney

Search by Keyword



Advice provided herein is presented as general information about recent legal developments. Information is edited to space and should not be construed as specific legal advice or opinion.





© copyright 2001-2007, Epstar, Inc.   All rights reserved.